You’d Be A Fool Not To Ask GaryVee

When he published his first book ‘Crush It’ I kind of called Gary Vaynerchuck out.

I wrote a blog post, ‘Is Gary Vaynerchuck Biting Off More Than He Can Chew?

The reason was that in the book on more than one occasion he urged people if they had a question or some feedback to e-mail him with it.

He wasn’t quite the force of nature back then that he is now with over a million Twitter followers, and the hugely VaynerMedid, but he was still well known and it was quite apparent that the book itself was going to crush it and go best seller.

And so it did.

My concern was he couldn’t possibly deal with all the e-mails that would be winging their way to him and as such it felt a bit inauthentic.

Hindsight is 20/20

In hindsight I don’t think it was at all, I think it was born out of a desire to help as many people as possible without necessarily thinking through how he was going to achieve that.

He’s since written two more best sellers, ‘The Thank You Economy’ and the curiously named (until you read it)  ‘Jab,Jab,Jab, Right Hook’.

Let me make one thing clear if you have no intention of ever working for yourself in any way shape or form, then his latest offering ‘Ask GaryVee’  (al) may not be for you.

On the other hand, it does offer some cool self development ideas and an insight into a man renowned for having more enthusiasm than two dozen Chimps at a shit throwing party

However, if you work for yourself, either full time or part time ,or have aspirations to do so, then it most definitely is.

And yes that goes for Life Coaches too. Every fucking Life Coach on the planet who isn’t retiring in the next 15 minutes should read this book. Yes, every one, I’m not dicking about here.

I say read the book, but what I’d rather encourage you to do is listen to the book. Since the hard copy was released Gary has updated it and even changed some of his answers.

He’s not precious like that, which I like. he admits when he he may have given an answer on his YouTube channel  ‘Ask GaryVeee’ that he isn’t totally happy with when he gives it more thought.

It takes guts and integrity to admit when you may have got something wrong.

One of my big issues with Gary Vee was that he preached family first, yet almost always seemed to be working.

He does a good enough job in the book of explaining this that I think he is way more genuine than I at first thought.

Does it mean that I would act in the same way?

No, not necessarily, but it does mean I understand that the man has so many things that drive him it’s impossible to put them in a linear order all the time.

There’s always a state of flux, but the one thing I’m sure about is the guy is so ‘present’ that when he is with his family they know that and he’s not on his laptop answering e-mails and pretending he’s there.

Who Is Gary Vee?

A few things you will learn about GaryVee

  • He loves his parents and his family to death
  • He loves the hustle (something more of us should embrace)
  • Sadly, he doesn’t love the L.A. Rams, but he does the New York Jets and for the first time in my life I think he may own them one day.
  • He loves his employees more than his clients which is why VaynerMedia has exploded in the last 4 or so years. (See Zappos)
  • He believes in the 49/51 approach of giving a bit more than you get
  • He’s wise and street smart beyond his 40 years
  • He actually isn’t humble, but he is honest and is happy to point out his many attributes (this is something called performance arrogance – think Tiger Wood in his pomp, same goes for John McEnroe or if you are into football, Deion Sanders)
  • On the flip side he’s happy to admit his shortcomings, which is why he isn’t arrogant as a Human Being, just sure of who he is.
  • He knows a shit load of important people and they all seem to love him

The book isn’t so much a book, as a Bible for modern business.

Every question you may ever thought of asking an expert on business matters, social media, advertising, marketing etc is probably asked in the 11+ hours Gary talks on Ask GaryVee.

For me to slog through an 11-hour audio book and then start again shows you how much I value this guys advice.

Gary Vee is the man when it comes to this. He is the Peter Drucker, Michael Gerber and Warren Buffet for the new generation.

He doesn’t wear suits and ties, he does cuss and wind up his speaking audience by not bowing to their whims and wishes.

But, and it’s a big but, it’s because he cares about making a difference in people’s lives for the better and he wants to enable people, not be the crutch they need to succeed.

I know I haven’t gone into detail about the book because I wanted to focus on the man. You’ll have to trust me the book is fucking awesome if you like what I have said about GaryVee.

Go buy it (al) and thank me later because it’s the best business book I have ever read/listened to and in twenty years spent in sales, I read a lot.