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Are You In Denial?

Take actionMillions of people read self development and Life Coaching blogs every single day of the year and millions more are subscribed to newsletters offering similar advice.

Yet more people will be reading books on productivity, time management, happiness, goal setting, stress management, meditation and any other area of self development topic you care to mention.

The self development industry is a huge beast constantly supplying new (and not so new) information to a hungry public looking for the difference that will make the difference in their life.

Unfortunately though, most people never act on the information or implement the knowledge, and there’s a very good reason for that.

They’re in denial.

They have convinced themselves that doing something largely meaningless is actually taking action.

As such they are sat squarely in the center of their comfort zone safe in the false knowledge that they did their best and if nothing is changing then that’s just because people don’t change, or this shit is really hard.

Subscribing to a newsletter or a blog is not taking action.

Buying one self development book after another is not taking action.

Joining a gym is not taking action.

Buying a meditation stool is not taking action.

Taking action is not thinking about or intending to make change, it’s making change.

Reading every single self development book, post and newsletter is a total waste of time unless you take action and implement the advice.

Nobody gets fits by joining a gym, they get fit by taking action and going again and again and again.

You don’t improve your happiness levels and reduce your stress by having a statue of Buddha, setting a room set up for meditation and having a nice adjustable meditation seat. You do it by taking action and meditating again and again and again.

Reading is easy, watching a video or listening to a podcast is easy, spending money is easy, intending to do something is easy, and having good intentions is easy.

Easy is what we can all do and what our brain prefers to do.

But easy won’t get you where you want to be, that will probably be hard.

9 comments to Are You In Denial?

  • Yeah, all this internet thing has move society to look for the easy, the shortest, the fastest solution. It was created to make our life easier.

    Now, when somebody stays on the leap of deciding weather he needs to take and action he will first google it, research what others say, read blogs, will inform better. All this is still staying in the comfort zone and nothing moves.

    Internet is not bad. It’s bad that there is too much content that doesn’t move people. Too much content that feeds peoples ego.

  • At any given point in our lives, we can be alot better that we are if we made more use of what we already have and what we already know. Central to that is Action. Thank you for a great post. It was a good read. The ideas that work are those we put in action.

  • moonpie007


    Cannot be-LIEVE you would write such a nervy message directly to me and post it publicly as you have, exposing me to the entire world. What stones you have!

    And how the heck dija know I have Buddahs everywhere, including hangin’ round my neck, yet never find the time to meditate or pick up any of my buddhism books anymore?? And the Y membership I’ve maintained since returning to my home town, and have yet to swim a single lap? Are you Google-earthing me or something?!? Quit it, you! Get out of my head!

    On the other hand, thank you for showing me how far off the track I’ve gone. Now, where’s the trail back…lemme see, hmmm

    Thanks for another swift kick in the shin: Got my attention, you bugger you.


  • Philip Warr

    Hi Tim. Good points and all well made! In my previous career as a recruiter of trainee sales people it never failed to amaze me how many who sat in front of me at interview, telling me of their elaborate ambitions to have earned enough for a Porsche 911, a penthouse flat in Mayfair, and an all round Champagne lifestyle in their first five years in sales, then went on to be horrified that the role of a sales person often involved prospects not buying (and/or telling them to “get lost”), and it was only that by making repeated calls to numerous prospects,not only requiring skill but huge amounts of grit and determination that the sales would happen and the commission start to role in! It was as if they thought that by simply believing in their ambition then it would be realised!