Oh, and Merry Winter Solstice!

//sami

@ Sami – Interesting stuff, thanks for that.

@ Andy – My mil looks like that anyway with or without a Bud. Happy Christmas to you too fella!

Happy Christmas Tim!

This wasn’t the first time I’ve read about the NLP Phobia Cure trick, but it’s interesting you brought up the point about _why_ it actually works.

I don’t have a solid answer either, but based on what I’ve read about memory, we don’t apparently remember anything same way twice. When we recall a past event, it is always colored by the way we felt at the time (the memory imprint itself is never objective), but it’s also affected by the way we feel at the moment of recalling it.

I think the really interesting thing, though, is that after the moment of recall – affected by the feelings present at the time – the memory is stored in a changed form. Like taking 5 red balls from a box, but when putting them back one of the balls has turned green.

This could prove some logical-sounding explanation for why this NLP trickery works, as the way I see it, it’s basically recalling a memory, but deliberately generating different kinds feelings that are usually associated with it, so when the memory is ‘put back’, it’s in a changed form.

//sami

Pssst and may you sell many copies of your book too. ;)

This post was mentioned on Twitter by TimBrownson: If you or anybody you know has a debilitating fear or phobia, here’s how you deal with it http://snipurl.com/tsjcc...